Electrolux Newsroom Australia

Induction expressed in the language of tableware


New Infinite Induction hob concept from Electrolux and its mirror-image hood connect preparation with presentation

Launched in Eurocucina and available exclusively in Europe, the matching Infinite Induction 3D hob and hood concept from Electrolux uses the design language of tableware to connect food preparation with food presentation.

The tableware language of the hob-hood pair starts with the choice of shape and materials for the frames of the hob matching hood. “For thousands of years, ceramic or metal dishes have been used for presenting food and we wanted to bring a little bit of this language to food preparation,” says Eva Holzgreve, who designed the pair with a team at the Electrolux Design Center in Porcia, Italy.

“I was particularly inspired by the distinctive, pure shapes of ancient dishes from Asia, but there is a sleeker, more Scandinavian language both with the shape and with the glass on two of the sides of the hob, which creates a line between the glass of induction field and the glass of the frame.”

The minimalist design of the Infinite Induction hob’s induction crosses has also been replaced in the concept by a series of hexagons that mark the area of the induction field that the pan needs to contact.

“We worked with the printing and graphic design to create a more decorative interface with a greater emotional connection to the user,” she adds.

The Infinite Induction 3D hob is paired with a hood that mirrors its shape and language, creating a harmonic visual connection. “We use the same language for the hood,” Holzgreve says.

This connection is reinforced by the placement of the hood controls on the hob itself, so the hob and the hood are connected not only in design language but also functionally.

Holzgreve adds that although the combination of the induction hob and the hood make this a technically advanced pair of appliances, “It should not scare people. It is designed be welcoming because food is such a sensitive thing and cooking is such an emotional activity.”

Because the hobs also overlap a standard cutout, the hob can be easily fitted into an existing kitchen. “People have the freedom to install this in place of their previous hob,” she adds.

Holzgreve, who previously designed kitchen systems, says she is extremely interested to see what people do with this system. “The interaction in the kitchen is changing or could be. You have the opportunity for a new way to move and work in the kitchen.”

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