Electrolux Newsroom Australia

AEG announces brand partnership with Mark Best

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AEG is proud to announce one of Australia’s most highly regarded chefs, Mark Best of Marque restaurant in Sydney and Pei Modern in Melbourne, as its first local brand ambassador.

AEG, an innovative appliance manufacturer, offers a prestigious range of appliances that combine German engineering precision with the ultimate in stylish and graceful design. The AEG Neue Kollektion includes MaxiKlasse™ Ovens, ProCombi™ Steam Ovens, Induction, Gas and Ceramic Cooktops, Designer Rangehoods, Built-in Coffee Machines and ProClean® Dishwashers.

Mr Best said, “I’m a huge fan of AEG appliances – I recently installed the range in my newly renovated kitchen and it has been a fantastic addition to my home. Using high levels of technology, the AEG appliances bring the same level of professional quality that I’m used to in commercial kitchens, into the domestic kitchen.”

Mr Best opened his award winning, French cuisine inspired restaurant Marque in 1999. Over this time his creative, contemporary style of cooking has seen the restaurant receive 10 consecutive 3 Chefs Hat awards and is ranked 61 in the World’s 50 Best Restaurants list. Mr Best’s latest restaurant, Pei Modern, opened in Melbourne in 2012. Since opening, the new restaurant has been awarded Good Food Guide 2013 Best New Restaurant.

John Brown, Electrolux Managing Director said, “Mark Best has received numerous accolades over the past year and brings his individual expertise and cooking style to his role as a brand ambassador for AEG. Mark’s innovative approach to cooking and his creativity is inspiring and we look forward to working with him.”

As part of his role as an AEG brand ambassador, Mr Best is one of six brand mentors in the Winning Appliances Best Home Chef competition. Best Home Chef is a community where food lovers can share recipes, cooking tips and ideas. In May 2013, the top chef, as judged by brand mentors and the community, will take home $50,000 worth of kitchen appliances.

For more information on the AEG range or stockist details please visit www.aeg.com/au

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