News from Electrolux Australia
Electrolux is a global leader in home appliances and appliances for professional use, selling more than 40 million products to customers in 150 countries every year.
Electrolux appliances include fridges & freezers, dishwashers, washing machines & dryers, ovens, cooktops, rangehoods, microwaves, BBQ's and airconditioners, sold under esteemed brands such as Electrolux, AEG-Electrolux, Westinghouse, Simpson, Chef, Kelvinator and Dishlex.
4 August 2011 | Posted in: Marketing and Sponsorships
Peter Gilmore and Electrolux take the stress out of home entertaining Many Australians are challenging themselves to be master chefs in the kitchen while entertaining at home. For many home cooks however, while the challenge of juggling things in the kitchen can be rewarding it can also be incredibly stressful. With some thoughtful planning, careful [...]
4 August 2011 | Posted in: Marketing and Sponsorships
Electrolux today launches the Electrolux En:tice Barbecue, the latest addition to its range of premium barbecues. The sleek En:tice is a testament to the evolution of the Aussie barbecue, with an emphasis on high performance cooking and a clean, robust design to complement today’s contemporary outdoor spaces. Lyndon Craig, Senior Design Manager at Electrolux said, [...]
14 July 2011 | Posted in: Marketing and Sponsorships
Aussie designer Enzo Kocak makes it into the top Eight Electrolux Design Lab global finalist list which offer Intelligent Mobility solutions. The ninth edition of the annual Electrolux Design Lab competition challenged industrial design students across the globe to consider Intelligent Mobility within home appliances. Eight young designers, including 20 year old Monash University student [...]
11 July 2011 | Posted in: Design, New Products
Innovative German designed appliance manufacturer, AEG will relaunch its brand in Australia with the release of its latest range – the Neue Kollektion. The built-in kitchen collection boasts German engineering precision and embodies the exact aesthetic principal that was brought to AEG in 1909 by Peter Behrens, one of the leaders of architectural reform and [...]
Tags: AEG
11 July 2011 | Posted in: New Products, Trends in the Homes
With its extra wide double refrigerator doors and smart self closing freezer, the Electrolux French Door Fridge is a three-door entertainer’s delight. This new ‘must have’ kitchen appliance is of exceptional beauty, innovative design and absolute functionality. It’s the ultimate French Door Fridge with the perfect measurements. It is the only one of its kind, [...]
Tags: Electrolux refrigeration range
30 June 2011 | Posted in: Design, Electrolux Brand Ambassadors
Electrolux is launching a nationwide search to find Australia’s most talented aspiring fashion designers, one of whom will win a six month paid apprenticeship with industry leader, fashion designer and Electrolux Fabric Care ambassador, Alex Perry. Introducing the inaugural Electrolux Fashion Apprentice, a scholarship program designed to support young emerging fashion talent right here in [...]
Tags: Alex Perry, Design, Electrolux Premium Laundry
14 June 2011 | Posted in: Marketing and Sponsorships
Introducing the world’s smallest microwave oven, compact cleaners and a bouncing blender – 25 Electrolux Design Lab semi-finalists provide ‘Intelligent Mobility’ solutions for domestic appliances. From a field of 1,300, the top 25 concepts have been chosen from designers based in 14 countries across the world. Australia, New Zealand and Poland are represented by three [...]
13 June 2011 | Posted in: Design, Trends in the Homes
The Salone Internazionale del Mobile, otherwise known as the Milan furniture fair was a week where beauty met utility. As one of the most anticipated events on the 2011 design calendar the trade show saw approximately 300,000 visitors descend on the city to get a glimpse of more than 2,000 exhibiting leaders in design and [...]
Tags: Design, Electrolux Design Team
13 June 2011 | Posted in: Electrolux Brand Ambassadors
As the winter months fast approach and you find yourself searching through the wardrobe for your favourite coat, the last thing you want to realise is that your neglect for this much loved winter warmer has resulted in it looking completely dull and unimpressive. Alex Perry, Electrolux Fabric Care Ambassador and renowned Australian fashion designer, [...]
Tags: Alex Perry, Electrolux Premium Laundry
13 June 2011 | Posted in: Electrolux Brand Ambassadors, Trends in the Homes
Induction cooking is fast becoming the preferred method for both professional and home chefs, due to its many benefits and easy use. Tetsuya Wakuda, world-renowned chef and Electrolux brand ambassador, uses induction to create a variety of dishes, from a perfectly cooked steak to something a little more exotic, such as his Moroccan chicken tagine. [...]
Tags: Induction cooking, Tetsuya, Tetsuya Wakuda