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	<title>Electrolux Newsroom UK</title>
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	<link>http://newsroom.electrolux.com/uk</link>
	<description>Newsroom UK</description>
	<lastBuildDate>Mon, 20 May 2013 10:43:13 +0000</lastBuildDate>
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		<title>Electrolux Chef Academy students to battle it out at semi-finals in Luton</title>
		<link>http://newsroom.electrolux.com/uk/2013/05/20/electrolux-chef-academy-students-to-battle-it-out-at-semi-finals-in-luton/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/05/20/electrolux-chef-academy-students-to-battle-it-out-at-semi-finals-in-luton/#comments</comments>
		<pubDate>Mon, 20 May 2013 10:43:13 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[cooking]]></category>
		<category><![CDATA[Products for Professionals]]></category>
		<category><![CDATA[chef apprenticeship]]></category>
		<category><![CDATA[chef jobs]]></category>
		<category><![CDATA[Electrolux]]></category>
		<category><![CDATA[kingsway college]]></category>
		<category><![CDATA[michelin star chefs]]></category>
		<category><![CDATA[student chefs]]></category>

		<guid isPermaLink="false">http://newsroom.electrolux.com/uk/?p=8138</guid>
		<description><![CDATA[Fifteen aspiring chefs have beat hundreds of young hopefuls to reach the semi-finals of the Electrolux Chef Academy, a nationwide competition looking for the next generation of superstar chefs.]]></description>
			<content:encoded><![CDATA[<p><strong>Fifteen aspiring chefs have beat hundreds of young hopefuls to reach the semi-finals of the Electrolux Chef Academy, a nationwide competition looking for the next generation of superstar chefs. </strong></p>
<p>The semi-finals will be hosted in the Electrolux Academy in Luton on Tuesday 21st May where young chefs will cook to the best of their ability in front of Michelin Star heavyweights Simon Hulstone and Nigel Haworth.</p>
<p><span style="font-size: 13px;line-height: 19px">The chef students will be competing against one another in practical challenges that will test their skill, technique, creativity and passion in the kitchen. </span><span style="font-size: 13px;line-height: 19px">The first test will start at 11am where the students will be able to select from a basket of ingredients to create an innovative dish using Electrolux CombiSteam ovens and Induction hobs. The second test will commence at 1.45pm and focus on technique with a dish presented to them on the day for them to replicate, testing skills in delicate sauce making and accuracy of poaching. </span><span style="font-size: 13px;line-height: 19px">At the end of the day, the judges will choose six candidates to attend the final at Westminster Kingsway College in July. </span></p>
<p><span style="font-size: 13px;line-height: 19px">The competition will provide three winners with the role of a lifetime, working with some of the best Michelin star chefs in the UK during a 12 month fully paid placement alongside Tom Kitchin at The Kitchin in Edinburgh, Simon Hulstone at The Elephant in Torquay and Jonray and Peter Sanchez-Iglesias at Casamia in Bristol.</span></p>
<p><span style="font-size: 13px;line-height: 19px"><strong>Vanessa Holloway, Electrolux Trade Marketing Manager say</strong>s “Electrolux has been supporting professional kitchens for nearly a century with our appliances, and is proud to be sharing its extensive expertise in the industry to nurture the next generation of culinary stars.</span></p>
<p><span style="font-size: 13px;line-height: 19px">“We have partnered with incredibly talented chefs to establish the Chef Academy and are pleased with the abundance of quality applications that we received from students across the country that applied for this once in a lifetime opportunity.  For the next stage of the competition we are looking for students who shine in the kitchen, and have the potential to go far in this exhilarating industry.”</span></p>
<p><span style="font-size: 13px;line-height: 19px">Not only will three winners be chosen for the ultimate work experience opportunity, the young chefs will also be invited to attend Taste of London, cooking on stage in front of a live audience, and the winner’s college will receive a state of the art combi-steam oven to help train their future culinary stars.   </span></p>
<p><span style="font-size: 13px;line-height: 19px">The Electrolux Chef Academy judging panel comprises of:</span></p>
<ul>
<li>Michelin Star Chef Nigel Haworth</li>
<li>Andy Blakemore, Development Chef, Electrolux Professional</li>
<li>Martin Bates, CEO Craft Guild of Chefs</li>
</ul>
<p><strong>For all media enquiries please contact:</strong></p>
<p>Emma McSweeney 0118 976 0030</p>
<p><strong>Email: </strong>emma@dmcpr.co.uk</p>
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		<title>Chef’s Table by Electrolux to host celebrated actors at Cannes 2013</title>
		<link>http://newsroom.electrolux.com/uk/2013/05/17/chefs-table-by-electrolux-to-host-celebrated-actors-at-cannes-2013/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/05/17/chefs-table-by-electrolux-to-host-celebrated-actors-at-cannes-2013/#comments</comments>
		<pubDate>Fri, 17 May 2013 13:17:39 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[cooking]]></category>
		<category><![CDATA[Electrolux]]></category>
		<category><![CDATA[cannes]]></category>
		<category><![CDATA[cannes 2013]]></category>
		<category><![CDATA[cannes gossip]]></category>
		<category><![CDATA[cannes recipes]]></category>
		<category><![CDATA[celebrities at cannes]]></category>
		<category><![CDATA[film festival de cannes]]></category>
		<category><![CDATA[michelin star food at cannes]]></category>
		<category><![CDATA[Nicole Kidman]]></category>

		<guid isPermaLink="false">http://newsroom.electrolux.com/uk/?p=8116</guid>
		<description><![CDATA[The Chef’s Table by Electrolux will host festival VIP’s, including Grand Jury members Steven Spielberg, Nicole Kidman, Ang Lee and Christoph Waltz.
]]></description>
			<content:encoded><![CDATA[<p><strong>The Chef’s Table by Electrolux , situated within the Electrolux Agora Pavilion kitchen will host festival VIPs, including Grand Jury members Steven Spielberg, Nicole Kidman, Ang Lee and Christoph Waltz.</strong></p>
<p>In addition to a great meal prepared in front of them, guests will also be able to take away the hints, tips and techniques provided by award-winning Electrolux partner chefs.</p>
<p>“Electrolux has nearly 100 years of professioanl culinary expertise and enjoy relationships with 50% of Europe’s Michelin starred restaurants.” says Olivia Kaye, Experiential Manager Electrolux.  “Electrolux has brought four of our award winning partner chefs to host selected guests throughout the festival at The Chef’s Table by Electrolux within The Electrolux Agora Pavilion.”</p>
<p><strong>The Chef’s Table by Electrolux</strong><strong><br />
</strong>A Chef’s Table can be found in the heart of prestigious restaurant kitchens around the world at which guests are invited to dine from a bespoke menu, prepared in front of them and personally for them, by the chef.</p>
<p><strong>The Electrolux Agora Pavilion</strong> is the largest temporary structure along the Croisette and is home to all official culinary festival events, hosting as many as 45 chefs at its busiest periods working to prepare food for up to 648 guests in a space of 1,000sqm.</p>
<p><strong>Electrolux Partner Chefs at Cannes</strong><br />
Electrolux continue their three year partnership with the Cannes film festival by working with a rotating team of award-winning partner chefs. The chefs, all of whom work with Electrolux appliances on a daily basis within their own kitchens, will cater all official festival events, including the opening gala dinner and Jury deliberation lunches from within the Electrolux Agora Pavilion kitchen.</p>
<p><strong>Anne-Sophie Pic</strong> is a French chef best known for gaining three Michelin stars for her restaurant, Maison Pic, in southeast France. She is the fourth female chef to ever win three Michelin stars, and was named Best Female Chef by The World’s 50 Best Restaurants in 2011.</p>
<p><strong>Bruno Oger </strong>is a two Michelin star holder and one time winner of Best French Chef of the Year. Renowned for food that offers taste and imagination, Oger is inspired by Mediterranean flavours and local produce.</p>
<p>Anne-Sophie Pic and Bruno Oger will collaborate to create the opening Gala dinner at Film Festival Cannes 2013.</p>
<p><strong>Claude Bosi</strong> is Head Chef and owner of the two Michelin-starred Hibiscus in London. Hibiscus has been regularly voted one of the World’s 50 Best Restaurants and is renowned for its innovative approach.  Bosi recently installed the Electrolux Grand Cuisine cooking system within his Hibiscus test kitchen.</p>
<p>Brothers <strong>Christian</strong> and <strong>Manuel Costardi</strong> achieved their first Michelin star together in November 2009. Cooking has been within the family for three generations with the culinary knowledge and expertise offered at Ristorante Cinzia (Vercelli, Italy) supported by Electrolux professional appliances for more than 60 years.</p>
<p><strong>Images and Video of Electrolux at Cannes:</strong></p>
<p><a href="http://www.wireimage.com/electrolux-cannes2013" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.wireimage.com/electrolux-cannes2013');">www.wireimage.com/electrolux-cannes2013</a></p>
<p><strong>Follow Electrolux activity at Cannes:</strong></p>
<p><a href="https://www.facebook.com/ElectroluxUK" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/https://www.facebook.com/ElectroluxUK');">facebook.com/ElectroluxUK</a><br />
<a href="http://www.youtube.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.youtube.com/electrolux');">youtube.com/electrolux</a><br />
<a href="http://www.twitter.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.twitter.com/electrolux');">twitter.com/electrolux</a><br />
<a href="http://www.pinterest.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.pinterest.com/electrolux');">pinterest.com/electrolux</a></p>
<p><a href="http://www.instagram.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.instagram.com/electrolux');">instagram.com/electrolux</a></p>
<p><strong>For all media enquiries please contact:</strong></p>
<p>Emma McSweeney or Christina Lenton 0118 9760030</p>
<p><strong>Email</strong>: <a href="http://newsroom.electrolux.com/uk/2012/02/06/wired-magazine-reviews-the-aeg-a-modo-mio-favola-in-its-crema-of-the-crop-feature/emma@dmcpr.co.uk" >emma@dmcpr.co.uk</a> or <a href="mailto:christina@dmcpr.co.uk">christina@dmcpr.co.uk</a></p>
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		<title>AEG tumble dryers make &#8216;dry flat&#8217; a thing of the past</title>
		<link>http://newsroom.electrolux.com/uk/2013/05/17/aeg-tumble-dryers-make-flat-dry-a-thing-of-the-past/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/05/17/aeg-tumble-dryers-make-flat-dry-a-thing-of-the-past/#comments</comments>
		<pubDate>Fri, 17 May 2013 10:57:12 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[AEG]]></category>
		<category><![CDATA[Energy Efficient appliances]]></category>
		<category><![CDATA[Innovative products]]></category>
		<category><![CDATA[laundry]]></category>
		<category><![CDATA[energy efficient]]></category>
		<category><![CDATA[silk]]></category>
		<category><![CDATA[tumble dryer]]></category>
		<category><![CDATA[wool]]></category>
		<category><![CDATA[Woolmark Gold]]></category>

		<guid isPermaLink="false">http://newsroom.electrolux.com/uk/?p=8089</guid>
		<description><![CDATA[Awarded The Woolmark Gold Apparel Care certification, which certifies that a hand-washable woolen garment can be tumble dried safely, even if the label forbids it. With an AEG tumble dryer no fabric is out of bounds. Silks, woolens, cashmere and ‘air dry only’ garments can be dried in this Woolmark Gold awarded range. ]]></description>
			<content:encoded><![CDATA[<p><strong>AEG tumble dryers have been awarded The Woolmark Gold Apparel Care certification which certifies that a hand-washable woolen garment can be tumble dried safely- even if the label forbids it. </strong></p>
<p>With an AEG tumble dryer no fabric is out of bounds. Silks, woolens, cashmere and ‘air dry only’ garments can be dried in this Woolmark Gold awarded range.</p>
<p><strong>Never &#8216;dry flat’ woollens again</strong></p>
<p>’Handwash’ or ‘dry flat’ are now things of the past, as your treasured woollen garments need no longer be left behind when you sort your load. AEG’s patented drum rotates at 75 rpm to ensure woollen garments cling to the drum, rather than being thrown around during the cycle. Every 10 minutes, the drum will stop so that the garment can change position before the next drying phase. This way, the garment will be dried evenly and carefully with very little movement, reducing any shrinkage, felting or bobbling.</p>
<p><strong>Silk/Lingerie programme</strong></p>
<p>This is a particularly gentle programme, where there is very little movement of the drum. In fact, the drum is only in motion around 10% of the time. In these dryers, you can dry almost any type of laundry, including a lot of garments that could normally not be dried in a tumble dryer. Together with the Wool programme, the Silk/Lingerie programme demonstrates the great versatility of the AEG ProTex Plus dryers.</p>
<p><strong>Fewer creases mean less ironing</strong></p>
<p>“The specially patented AEG drum is designed to gently dry whilst its 9kg capacity and special airflow system give clothes more space to ‘breathe’ so they tangle less and dry more evenly with fewer wrinkles,” says Joe Oram, Head of Product Line- Laundry &amp; Home Comfort at AEG. “The XXL Soft Drum, at118 litres also ensures gentle handling as garments can move around freely whilst the invertor motor reverses the direction of the drum, reducing creasing to give a more uniform drying result.”</p>
<p><strong>Drying perfection from the inventors of Heat Pump</strong></p>
<p>AEG was the first manufacturer in the world to use heat pump technology in a tumble dryer. Heat pump technology is a sophisticated system that gently dries garments using lower temperatures &#8211; around 50<strong><em>°</em></strong>C &#8211; by recycling hot air within the system. Not only does this create the perfect environment for delicate fabrics, but it also saves energy, making the top-of-the-range T96699IH dryer 50% more efficient than the minimum required for the ‘A’ energy class rating.</p>
<p>The dryer can be stacked on top of the ProTex washer to save space by using a special stacking kit with a pull-out shelf for folding laundry available as an option.</p>
<p><strong>AEG T96699IH top-of-the-range condenser tumble dryer</strong><strong> </strong></p>
<ul>
<li>Heat pump condenser sensor dryer</li>
<li>SensiDry® drying technology</li>
<li>ProTex  XXL drum for superior clothes care</li>
<li>Soft airflow for less creasing</li>
<li>A-50% energy rating</li>
<li>LogiControl™ touch display</li>
<li>9kg drying capacity</li>
<li>Inverter motor</li>
<li>Memory programme</li>
<li>Auto Off</li>
<li>Delay start</li>
<li>Glass door</li>
<li>Internal drum light</li>
<li>Reverse tumble action</li>
<li>Dim 850 x 600 x 580 mm</li>
<li>£749</li>
</ul>
<p><strong>AEG</strong></p>
<p>08445 611611</p>
<p><a href="http://www.aeg.co.uk/" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.aeg.co.uk/');">www.aeg.co.uk</a></p>
<p><strong>For further media information and images, please contact:</strong></p>
<p>Emma McSweeney or Christina Lenton 0118 976 0030</p>
<p>Email: <a href="mailto:emma@dmcpr.co.uk">emma@dmcpr.co.uk</a> or <a href="mailto:christina@dmcpr.co.uk">christina@dmcpr.co.uk</a></p>
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		<title>Dry clean in your own home with the AEG steam function</title>
		<link>http://newsroom.electrolux.com/uk/2013/05/17/dry-clean-in-your-own-home-with-the-aeg-steam-function/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/05/17/dry-clean-in-your-own-home-with-the-aeg-steam-function/#comments</comments>
		<pubDate>Fri, 17 May 2013 10:56:24 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[AEG]]></category>
		<category><![CDATA[Energy Efficient appliances]]></category>
		<category><![CDATA[Innovative products]]></category>
		<category><![CDATA[laundry]]></category>
		<category><![CDATA[dry clean at home]]></category>
		<category><![CDATA[energy efficient]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[steam]]></category>

		<guid isPermaLink="false">http://newsroom.electrolux.com/uk/?p=8097</guid>
		<description><![CDATA[AEG’s ProTex washing machines can ‘refresh’ and ‘de-crease’ even dry-clean only garments, which means you can cut back on those costly and time consuming trips to the dry cleaners! Our top of the range AEG ProTex washing machine L98699FL has a range of steam settings to choose from to suit your different fabric needs and deliver the best possible results. ]]></description>
			<content:encoded><![CDATA[<p style="text-align: left" align="center"><strong>AEG’s ProTex washing machines can ‘refresh’ and ‘de-crease’ even dry-clean only garments, which means you can cut back on those costly and time consuming trips to the dry cleaners!</strong></p>
<p>Our top of the range AEG ProTex washing machine L98699FL has a range of steam settings to choose from to suit your different fabric needs and deliver the best possible results. Each steam function is available at your fingertips on the LogiControl touch display. This clear and concise user interface allows you to intuitively pick the setting that is right for your needs.</p>
<p style="text-align: left" align="center"><strong>Which setting is right for my garment?</strong></p>
<p><strong>Anti-crease:</strong> During the hustle and bustle of commuting, working, shopping and caring for your family, it’s hard to find time to do the ironing. With the Anti-crease setting, a 30 minute de-wrinkling programme removes the majority of creases and wrinkles for up to 1kg  (approx. 5 shirts) of your laundry.</p>
<p><strong>Refresh: </strong>The Refresh programme allows you to quickly pop a shirt into the washing machine to remove the day’s odours and restore that clean, crisp look that you had at the beginning of the day. At only 20 minutes long, this setting is quick, convenient and appropriate for up 1kg of synthetic garments.</p>
<p><strong>Refresh Dry Clean only garments</strong></p>
<p>If you only want to refresh a suit or other dry clean only garment, the AEG ProTex steam function is perfect for the job. If you normally take your suit to the dry cleaners 4-5 times per year, you could cut this down to just once or twice a year. With a man’s suit costing around £12 (based on Johnson’s The Cleaners price at May 2013) to dry clean, the cost savings are significant, as the steam function costs around 3 pence to run.</p>
<p><strong>How does the steam programme work?</strong></p>
<p><strong>Step 1.</strong>  A small quantity of water, determined automatically by the washing machine’s intelligent weight sensors, is poured into the tub that just covers the heating element.</p>
<p><strong>Step 2.</strong> Steam is created by the contact between the water and the hot heating element.</p>
<p><strong>Step 3.</strong> Steam penetrates the fabrics quite easily and quickly. In fact, a ‘refresh’ steam programme like ours requires very little energy, less than 0.2 kWh! That is around 3 pence (based on 1kWh = 15 pence).</p>
<p><strong>Result?</strong> The steam allows the garments to become more flexible, relaxing the fibres, and removing creases and folds. In reality, the machine is using steam like an iron does.</p>
<p><strong>How?</strong>  In garments that have already been worn, steam absorbs the odours in the same way as the outside fresh air would do, but much more quickly.<strong> </strong></p>
<p><strong>AEG</strong></p>
<p><a href="http://www.aeg.co.uk/" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.aeg.co.uk/');">www.aeg.co.uk</a></p>
<p>08445 611611</p>
<p><strong>For further media information and images please contact</strong></p>
<p>Emma McSweeney or Christina Lenton 0118 9760030</p>
<p>E-mail: <a href="mailto:emma@dmcpr.co.uk">emma@dmcpr.co.uk</a> or <a href="mailto:christina@dmcpr.co.uk">christina@dmcpr.co.uk</a></p>
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		<title>AEG ProTex Plus washing machine- for the ultimate in fabric care</title>
		<link>http://newsroom.electrolux.com/uk/2013/05/17/aeg-protex-plus-washing-machine-for-the-ultimate-in-fabric-care/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/05/17/aeg-protex-plus-washing-machine-for-the-ultimate-in-fabric-care/#comments</comments>
		<pubDate>Fri, 17 May 2013 10:55:29 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[AEG]]></category>
		<category><![CDATA[Energy Efficient appliances]]></category>
		<category><![CDATA[Innovative products]]></category>
		<category><![CDATA[laundry]]></category>
		<category><![CDATA[dry clean at home]]></category>
		<category><![CDATA[energy efficiency]]></category>
		<category><![CDATA[fabric care]]></category>
		<category><![CDATA[silk]]></category>
		<category><![CDATA[wool]]></category>

		<guid isPermaLink="false">http://newsroom.electrolux.com/uk/?p=8068</guid>
		<description><![CDATA[Advanced washing technology ensures precise and gentle washing with perfect results. “Great clothes deserve great care, and perfection is all about the way the clothes are treated in a cycle” says Joe Oram, Head of Product Line, Laundry &#38; Home Comfort at AEG. “AEG provides the ultimate care for your clothes by combining several advances in washing technology to gently get them clean, but still protect and preserve fabrics over time”. ]]></description>
			<content:encoded><![CDATA[<p style="text-align: left" align="center">“Great clothes deserve great care, and perfection is all about the way the clothes are treated in a cycle” says Joe Oram, Head of Product Line, Laundry &amp; Home Comfort at AEG. “AEG provides the ultimate care for your clothes by combining several advances in washing technology to gently get them clean, but still protect and preserve fabrics over time”.<strong> </strong></p>
<p><strong>Unrivalled care for delicate fabrics</strong></p>
<p>With an AEG ProTex Plus washing machine you can wash even the most delicate silk and woollen garments. AEG features the only wool programme on the market today that has a ‘cool down’ phase at the end of the wash cycle, which protects fabrics from the shock of a cold water rinse at the end. This process keeps shrinking to an absolute minimum.</p>
<p>The most appropriate cycle for delicate fabrics on any washing machine is the Hand Wash programme. During an AEG Hand Wash cycle, the drum moves at only 30rpm allowing ‘hand wash only’ garments to be cared for gently whilst preventing any agitation that might cause damage to the fabric structure.  This programme is so gentle that you can even wash cashmere with confidence.<strong> </strong></p>
<p><strong>Clean ‘dry clean’ only garments at home</strong><strong> </strong></p>
<p>Sometimes you only need to refresh a suit or LBD rather then send it to the dry cleaners. With AEG’s steam function you can ‘refresh’ a suit and generates steam at a lower temperature of 70°C for improved gentleness, making it ideal for Dry Clean only garments.</p>
<p>What’s more, the time and money saving benefits can quickly add up. If you normally take your suit to the dry cleaners 4-5 times per year, you could cut this down to just once or twice a year. With a man’s suit costing around £12 to dry clean, the savings are significant, as the steam function costs around just 3 pence to run.</p>
<p><strong>Create the optimum washing environment</strong><strong> </strong></p>
<p>AEG’s advanced, OptiSense wash system accurately senses the size of the load and decides on the exact amount of water, energy and time needed, so that clothes are not over-washed. “There’s no over-washing, just the right amount of water, detergent and time for outstanding fabric care, that will keep your wardrobe looking like newer for longer” says Joe Oram.</p>
<p>The specially patented ProTex drum on the AEG washing machine always delivers the gentlest wash possible. The combination of the small drain hole size and large perforated drum area, ensures exceptional gentleness, combined with state-of-the-art washing and rinsing efficiency. The 66 litre drum volume on the top-of-the-range L98699FL allows clothes to move freely around the drum, so that they are less creased by the end of the cycle.</p>
<p>AEG’s Advance Washing Technology is a unique shower system that quickly wets clothes and prevents bleach stains that could occur from over-concentration of detergent at the start of a wash programme. Continuous showering also guarantees that water is sprayed right into the heart of the wash, so that even a full load is washed and rinsed evenly and efficiently.</p>
<p><strong>Top category for energy efficiency</strong></p>
<p>The top-of-the-range L98699FL AEG washing machine is rated A+++-20% for energy efficiency meaning it is 20% more efficient than the <em>maximum</em> required for Europe’s top rating. This top of the range model uses less than 157kW per year which equates to the same amount as an 18 watt light bulb!  Compared with an A rated machine this saves 236kWh per year – around £23.60 (based on 1kWh = 10p).</p>
<p><strong>AEG L98699FL ProTex Plus top-of-the-range washing machine</strong></p>
<ul>
<li>Soft drum design</li>
<li>Inverter motor</li>
<li>Steam / refresh programs</li>
<li>9kg</li>
<li>1600 RPM</li>
<li>OptiSense wash system</li>
<li>Advanced Wash Technology</li>
<li>LogiControl™ touch display</li>
<li>A+++-20% energy efficiency</li>
<li>Auto Off</li>
<li>Memory programmes</li>
<li>Delay start</li>
<li>Stains / Prewash / Time save option</li>
<li>Child lock, extra rinse option</li>
<li>66L drum</li>
<li>Dimensions: 850 x 600 x 600mm</li>
<li>£849</li>
</ul>
<p><strong>AEG </strong></p>
<p>08445 611611</p>
<p><a href="http://www.aeg.co.uk/" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.aeg.co.uk/');">www.aeg.co.uk</a></p>
<p><strong>For further media information and images, please contact:</strong></p>
<p>Emma McSweeney or Christina Lenton 0118 976 0030</p>
<p>Email: <a href="mailto:emma@dmcpr.co.uk">emma@dmcpr.co.uk</a> or <a href="mailto:christina@dmcpr.co.uk">christina@dmcpr.co.uk</a></p>
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		<title>Electrolux Hosts 2013 Cannes Film Festival Opening Gala Dinner</title>
		<link>http://newsroom.electrolux.com/uk/2013/05/16/electrolux-hosts-2013-cannes-film-festival-opening-gala-dinner/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/05/16/electrolux-hosts-2013-cannes-film-festival-opening-gala-dinner/#comments</comments>
		<pubDate>Thu, 16 May 2013 12:20:40 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[cooking]]></category>
		<category><![CDATA[Electrolux]]></category>
		<category><![CDATA[Innovative products]]></category>
		<category><![CDATA[Products for Professionals]]></category>
		<category><![CDATA[Cannes Film Festival]]></category>
		<category><![CDATA[Electrolux appliances]]></category>
		<category><![CDATA[michelin star food]]></category>
		<category><![CDATA[Professional appliances]]></category>

		<guid isPermaLink="false">http://newsroom.electrolux.com/uk/?p=8047</guid>
		<description><![CDATA[Electrolux award-winning partner chefs Anne-Sophie Pic,(three Michelin stars) and Bruno Oger (two Michelin stars) team up to cook for film elite. The Cannes Film Festival opening gala dinner was held within the Electrolux Agora Pavilion for the third consecutive year.]]></description>
			<content:encoded><![CDATA[<p>Electrolux award-winning partner chefs Anne-Sophie Pic, (three Michelin stars) and Bruno Oger, (two Michelin stars) team up to cook for film elite.</p>
<p>The Cannes Film Festival opening gala dinner was held within the Electrolux Agora Pavilion for the third consecutive year. Guests, including Leonardo DiCaprio and Nicole Kidman were treated to a five course meal all cooked on Electrolux professional appliances.</p>
<p>“We are bringing nearly 100 years of expertise and relationships with 50% of Europe’s Michelin starred restaurants to support the Cannes Film Festival” says Olivia Kaye, Experiential Manager, Electrolux. “In order to cater for 648 guests <strong>Electrolux partner chefs Anne Sophie Pic</strong> and <strong>Bruno Oger </strong>are relying on the same Electrolux appliances installed within the Electrolux Agora Kitchen as those present within their own restaurant kitchens to gurantee Michelin star results.”</p>
<p><strong>Menu for the Opening Gala Dinner:</strong></p>
<p><strong>Amuse Bouche (Bruno OGER) </strong></p>
<p>King crab with shrimps<strong> </strong></p>
<p><strong>Entrée  (Anne-Sophie PIC) </strong></p>
<p>Pea and caviar with white foam of onion<strong> </strong></p>
<p><strong>Main Course (Anne-Sophie PIC) </strong></p>
<p>See bass filet with rhubarb and celery, light bouillon with green apple, cinnamon, green aniseed<strong> </strong></p>
<p><strong>Dessert (Bruno OGER)</strong></p>
<p><strong></strong>Chocolate and Caribbean cream</p>
<p><strong>Electrolux at Cannes</strong><strong> </strong></p>
<p><strong>The Electrolux Agora Pavilion</strong> is the largest temporary structure along the Croisette and is home to all official culinary festival events, hosting as many as 45 chefs at its busiest periods working to prepare food for up to 648 guests in a space of 1,000sqm.<strong> </strong></p>
<p><strong>Electrolux Partner Chefs at Cannes</strong></p>
<p>Electrolux continue their three year partnership with the Cannes film festival by working with a rotating team of award-winning partner chefs. The chefs, all of whom work with Electrolux appliances on a daily basis within their own kitchens, will cater all official festival events, including the opening gala dinner and Jury deliberation lunches from within the Electrolux Agora Pavilion kitchen.<strong> </strong></p>
<p><strong>Anne-Sophie Pic </strong>is a French chef best known for gaining three Michelin stars for her restaurant, Maison Pic, in southeast France. She is the fourth female chef to ever win three Michelin stars, and was named Best Female Chef by The World’s 50 Best Restaurants in 2011.</p>
<p><strong>Bruno Oger </strong>is a two Michelin star holder and one time winner of Best French Chef of the Year. Renowned for food that offers taste and imagination, Oger is inspired by Mediterranean flavours and local produce.</p>
<p>Anne-Sophie Pic and Bruno Oger will collaborate to create the opening Gala dinner at Film Festival Cannes 2013.<strong> </strong></p>
<p><strong>Claude Bosi </strong>is Head Chef and owner of the two Michelin-starred Hibiscus in London. Hibiscus has been regularly voted one of the World’s 50 Best Restaurants and is renowned for its innovative approach.  Bosi recently installed the Electrolux Grand Cuisine cooking system within his Hibiscus test kitchen.<br />
<strong></strong></p>
<p>Brothers <strong>Christian </strong>and <strong>Manuel Costardi</strong> achieved their first Michelin star together in November 2009. Cooking has been within the family for three generations with the culinary knowledge and expertise offered at Ristorante Cinzia (Vercelli, Italy) supported by Electrolux professional appliances for more than 60 years.<strong> </strong></p>
<p><strong>Images and Video of Electrolux at Cannes:</strong></p>
<p><span style="text-decoration: underline"><a href="http://www.wireimage.com/electrolux-cannes2013" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.wireimage.com/electrolux-cannes2013');">http://www.wireimage.com/electrolux-cannes2013</a></span></p>
<p><strong>Follow Electrolux activity at Cannes:</strong></p>
<p><a href="https://www.facebook.com/ElectroluxUK" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/https://www.facebook.com/ElectroluxUK');">facebook.com/ElectroluxUK</a><br />
<a href="http://www.youtube.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.youtube.com/electrolux');">youtube.com/electrolux</a><br />
<a href="http://www.twitter.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.twitter.com/electrolux');">twitter.com/electrolux</a><br />
<a href="http://www.pinterest.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.pinterest.com/electrolux');">pinterest.com/electrolux</a></p>
<p><a href="http://www.instagram.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.instagram.com/electrolux');">instagram.com/electrolux</a></p>
<p><strong>For more information or media enquiries, please contact</strong></p>
<p>Emma McSweeney or Christina Lenton 0118 9760030</p>
<p>Email: <a href="http://newsroom.electrolux.com/uk/2012/02/06/wired-magazine-reviews-the-aeg-a-modo-mio-favola-in-its-crema-of-the-crop-feature/emma@dmcpr.co.uk" >emma@dmcpr.co.uk</a> or <a href="mailto:christina@dmcpr.co.uk">christina@dmcpr.co.uk</a></p>
]]></content:encoded>
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		<title>Climb aboard the AEG Mobile Academy at Foodies Festival in Tatton Park this weekend</title>
		<link>http://newsroom.electrolux.com/uk/2013/05/14/climb-aboard-the-aeg-mobile-academy-at-foodies-festival-in-tatton-park-this-weekend/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/05/14/climb-aboard-the-aeg-mobile-academy-at-foodies-festival-in-tatton-park-this-weekend/#comments</comments>
		<pubDate>Tue, 14 May 2013 13:34:42 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[AEG]]></category>
		<category><![CDATA[Consumer Insight]]></category>
		<category><![CDATA[Cooker Hoods]]></category>
		<category><![CDATA[cooking]]></category>
		<category><![CDATA[Cooling]]></category>
		<category><![CDATA[Energy Efficient appliances]]></category>
		<category><![CDATA[Innovative products]]></category>
		<category><![CDATA[Ovens]]></category>
		<category><![CDATA[AEG Mobile Training Academy]]></category>
		<category><![CDATA[cookery school]]></category>
		<category><![CDATA[energy efficient]]></category>
		<category><![CDATA[Induction hobs]]></category>
		<category><![CDATA[premium appliances]]></category>
		<category><![CDATA[steam ovens]]></category>
		<category><![CDATA[Tatton Park]]></category>
		<category><![CDATA[The Cheshire Cookery School]]></category>

		<guid isPermaLink="false">http://newsroom.electrolux.com/uk/?p=8031</guid>
		<description><![CDATA[AEG and The Cheshire Cookery School will share their passion and knowledge for great food at the three day event, 17-19 May]]></description>
			<content:encoded><![CDATA[<p style="text-align: left" align="center"><strong>AEG and The Cheshire Cookery School will share their passion and knowledge for great food at the three day event, 17-19 May</strong></p>
<p>Brush up on your cooking skills this May by participating in a free cookery experience hosted by The Cheshire Cookery School in the AEG Mobile Academy at Cheshire’s Foodies Festival 17-19 May in Tatton Park.  Anyone is welcome to watch from the absolute novice to nouvelle cuisine expert.</p>
<p>AEG invites cookery enthusiasts and foodie-families to climb aboard its state of the art Mobile Academy to improve their cookery technique and have some fun by attending The Cheshire Cookery School’s mouth-watering demonstrations, from cooking the perfect Sunday roast to biscuit icing sessions for the kids. In less than 30 minutes visitors will learn new skills and explore delicious flavours that will inspire them to become the cook that they have always wanted to be.</p>
<p>The Cheshire Cookery School team will create delicious dishes made with seasonal and regional ingredients on stunning AEG kitchen appliances. AEG Product Experts will also be on-hand throughout the event to answer questions on everyday family cooking as well as the most technical of appliance questions that visitors may have.</p>
<p>The AEG premium appliance range marries Germanic design with innovative technology. Ultra-responsive and energy efficient induction hobs are so gentle that you can even melt chocolate directly in the pan whilst multifunction steam ovens deliver superb textures and flavours.</p>
<p><strong>Lisa Warnes Founder of The Cheshire Cookery School says</strong> “We are delighted to be working with AEG at Cheshire’s premier food event. We look forward to welcoming you on board the AEG Mobile Academy that will provide a hub of excitement for those who want to taste good food and learn something new”.<strong> </strong></p>
<p>Tickets from £10</p>
<p>For more information visit <a href="http://www.foodiesfestival.com/" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.foodiesfestival.com/');">www.foodiesfestival.com</a></p>
<p><strong>For further media information and images, please contact:</strong></p>
<p>Emma McSweeney 0118 976 0030 <a href="mailto:emma@dmcpr.co.uk">emma@dmcpr.co.uk</a></p>
]]></content:encoded>
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		<title>Electrolux brings Michelin Star dining to Cannes Film Festival 2013</title>
		<link>http://newsroom.electrolux.com/uk/2013/05/13/electrolux-brings-michelin-star-dining-to-cannes-film-festival-2013/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/05/13/electrolux-brings-michelin-star-dining-to-cannes-film-festival-2013/#comments</comments>
		<pubDate>Mon, 13 May 2013 14:23:20 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[cooking]]></category>
		<category><![CDATA[Electrolux]]></category>
		<category><![CDATA[Products for Professionals]]></category>
		<category><![CDATA[cannes]]></category>
		<category><![CDATA[Cannes Film Festival]]></category>
		<category><![CDATA[Electrolux appliances]]></category>
		<category><![CDATA[Michelin Star chef]]></category>
		<category><![CDATA[michelin star food]]></category>

		<guid isPermaLink="false">http://newsroom.electrolux.com/uk/?p=7994</guid>
		<description><![CDATA[Support for festival runs in to third year with Electrolux bringing partner chefs that hold eight Michelin stars in total.]]></description>
			<content:encoded><![CDATA[<h2 style="text-align: left" align="center"></h2>
<p>Electrolux celebrates nearly 100 years of professional expertise by continuing its support of the Cannes Film Festival. Electrolux is the chosen supplier of almost 50% of Michelin starred restaurants in Europe and will bring a number of its partner chefs to the 2013 festival to ensure gastronomic excellence for all gala events and dining occasions.</p>
<p>Within the Electrolux Agora Pavilion in Cannes, a rotating team of award-winning chefs will cater for guests throughout the duration of the festival, including three Michelin star holder Anne-Sophie Pic; two Michelin star holders Claude Bosi and Bruno Oger as well as brothers Christian and Manuel Costardi who hold one Michelin star.</p>
<p>“Electrolux partner chefs Anne-Sophie Pic and Bruno Oger will jointly prepare the opening night gala dinner using Electrolux professional appliances within the Electrolux Agora Pavilion kitchen.” says Olivia Kaye, Experiential Manager, Electrolux. “These are the same appliances that they have come to rely on within their own professional kitchens”.</p>
<p><strong>Electrolux at Cannes</strong></p>
<p><strong>The Electrolux Agora Pavilion</strong> is the largest temporary structure along the Croisette and is home to all official culinary festival events, hosting as many as 45 chefs at its busiest periods with as many as 120 servers for 648 guests within a space of 1,000 square metres.</p>
<p><strong>Electrolux Partner Chefs at Cannes</strong></p>
<p>Electrolux continue their three year partnership with the Cannes film festival by working with a rotating team of award-winning partner chefs. The chefs, all of whom work with Electrolux appliances on a daily basis within their own kitchens, will cater all official festival events, including the opening gala dinner and Jury deliberation lunches from within the Electrolux Agora Pavilion kitchen.<strong> </strong></p>
<p><strong>Anne-Sophie Pic </strong>is a French chef best known for gaining three Michelin stars for her restaurant, Maison Pic, in southeast France. She is the fourth female chef to ever win three Michelin stars, and was named Best Female Chef by The World’s 50 Best Restaurants in 2011.</p>
<p><strong>Bruno Oger </strong>is a two Michelin star holder and one time winner of Best French Chef of the Year. Renowned for food that offers taste and imagination, Oger is inspired by Mediterranean flavours and local produce.</p>
<p>Anne-Sophie Pic and Bruno Oger will collaborate to create the opening Gala dinner at Film Festival Cannes 2013.</p>
<p><strong>Claude Bosi </strong>is Head Chef and owner of the two Michelin-starred Hibiscus in London. Hibiscus has been regularly voted one of the World’s 50 Best Restaurants and is renowned for its innovative approach.  Bosi recently installed the Electrolux Grand Cuisine cooking system within his Hibiscus test kitchen.<br />
<strong></strong></p>
<p>Brothers <strong>Christian </strong>and <strong>Manuel Costardi</strong> achieved their first Michelin star together in November 2009. Cooking has been within the family for three generations with the culinary knowledge and expertise offered at Ristorante Cinzia (Vercelli, Italy) supported by Electrolux professional appliances for more than 60 years.</p>
<p><strong>Images and Video of Electrolux at Cannes:</strong></p>
<p><strong></strong><a href="http://www.wireimage.com/electrolux-cannes2013" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.wireimage.com/electrolux-cannes2013');">wireimage.com/electrolux-cannes2013</a></p>
<p><strong>Follow Electrolux activity at Cannes:</strong></p>
<p><a href="https://www.facebook.com/ElectroluxUK" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/https://www.facebook.com/ElectroluxUK');">facebook.com/ElectroluxUK</a><br />
<a href="http://www.youtube.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.youtube.com/electrolux');">youtube.com/electrolux</a><br />
<a href="http://www.twitter.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.twitter.com/electrolux');">twitter.com/electrolux</a><br />
<a href="http://www.pinterest.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.pinterest.com/electrolux');">pinterest.com/electrolux</a></p>
<p><a href="http://www.instagram.com/electrolux" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.instagram.com/electrolux');">instagram.com/electrolux</a></p>
<p><strong>For more information or media enquiries, please contact</strong></p>
<p>Emma McSweeney or Christina Lenton 0118 9760030</p>
<p>Email: <a href="http://newsroom.electrolux.com/uk/2012/02/06/wired-magazine-reviews-the-aeg-a-modo-mio-favola-in-its-crema-of-the-crop-feature/emma@dmcpr.co.uk" >emma@dmcpr.co.uk</a> or <a href="mailto:christina@dmcpr.co.uk">christina@dmcpr.co.uk</a></p>
]]></content:encoded>
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		<title>Electrolux prepares for Cannes film festival with exciting homage menu</title>
		<link>http://newsroom.electrolux.com/uk/2013/05/03/electrolux-prepares-for-cannes-film-festival-with-exciting-homage-menu/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/05/03/electrolux-prepares-for-cannes-film-festival-with-exciting-homage-menu/#comments</comments>
		<pubDate>Fri, 03 May 2013 12:45:19 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[cooking]]></category>
		<category><![CDATA[Electrolux]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Cannes Film Festival]]></category>
		<category><![CDATA[claude bosi]]></category>
		<category><![CDATA[Festival de Cannes]]></category>
		<category><![CDATA[hibiscus]]></category>
		<category><![CDATA[homage dinner]]></category>
		<category><![CDATA[michelin star food]]></category>

		<guid isPermaLink="false">http://newsroom.electrolux.com/uk/?p=7944</guid>
		<description><![CDATA[Electrolux is partnering with Michelin star chefs ahead of it's presence at Cannes Film Festival to create a series of homage meals to previous film festival winners. 
]]></description>
			<content:encoded><![CDATA[<p><strong>Electrolux is partnering with Michelin star chefs ahead of its presence at Cannes Film Festival to create a series of homage meals to previous film festival winners. </strong></p>
<p>Electrolux celebrates nearly 100 years of professional expertise by continuing its support of Film Festival de Cannes. Electrolux is the chosen supplier of almost 50% of Michelin Starred restaurants in Europe and will bring a number of its partner chefs to the 2013 festival to ensure gastronomic excellence for all gala events and dining occasions.</p>
<p>Ahead of the festival, Electrolux partner chef and Two Michelin Star holder Claude Bosi, responsible for cooking for the <em>Cinéfondation</em> Jury, headed by Jane Campion, has created a homage meal to ‘The Piano’, winner of the 1993 Palm d’Or. Watch Bosi&#8217;s Flavour of Film on Electrolux&#8217;s <a href="http://www.youtube.com/watch?v=PEAOQUjPejU" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.youtube.com/watch?v=PEAOQUjPejU');">YouTube Channel</a>.</p>
<p>“Electrolux are taking a number of the professional chefs that we support on a daily basis within their own restaurant kitchens to Film Festival de Cannes to guarantee fantastic dining at the Festival.” <strong>says Olivia Kaye, Experiential Manager, Electrolux. </strong>&#8220;By sharing the professional shortcuts Electrolux have picked up through our presence in 50% of Europe’s Michelin Starred restaurants, we want to show people it doesn’t have to be difficult or expensive to create great experiences at home and Claude Bosi’s homage meal to ‘The Piano’ serves as both a fun and imaginative source of inspiration”</p>
<p>The menu references several scenes from the movie with the desert for instance, ‘Piano on the Beach’, made out of black and white meringue and breadcrumbs to reference the closing scene of the film.</p>
<p><strong><span style="text-decoration: underline">Electrolux Partner Chef Claude Bosi Menu</span></strong></p>
<p>Smoked Green Asparagus, Confit Orange, Black Truffle Puree &amp; Smoked Oil<br />
2009, Henri Milan, Grand Blanc, Vin de Table, Provence<br />
*<br />
Native Lobster, Wood Sorrell &amp; Seaweed Cream, Compressed Granny Smith Apple<br />
2010, Josmeyer, H, Pinot Auxerrois, Alsace, France<br />
*<br />
Adour Foie Gras skewered on Liquorice Stick, Fresh Pear Purée &amp; Wheat Grass<br />
2009, Prieuré Saint Christophe, Roussette de Savoie, Savoie, France<br />
*<br />
Slow-grilled Elwy Valley Welsh Lamb, Morels &amp; Kaffir Lime, Tarragon &amp; Coffee<br />
2007, Domaine Charvin, Côtes du Rhône, Rhône Valley, France<br />
*<br />
‘Piano on The Beach’ &#8211; Asparagus Cream, Coconut &amp; Black Olive<br />
2008, Vial-Magneres, Rivage, Banyuls Blanc, Roussillon</p>
<p><strong>Electrolux Partner Chef – Claude Bosi</strong></p>
<p>Claude Bosi is Head Chef and owner of the two Michelin-starred Hibiscus in London. Hibiscus has been regularly voted one of the World’s 50 Best Restaurants and is renowned for its innovative approach. Bosi recently installed the Electrolux Grand Cuisine cooking system within his Hibiscus test kitchen.</p>
<p><strong>Images and video footage from the Cannes event will be available for press daily at </strong><a href="http://www.wireimage.co.uk/electrolux-cannes" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.wireimage.co.uk/electrolux-cannes');">www.wireimage.co.uk/electrolux-cannes</a></p>
<div><strong>Follow Electrolux activity at Cannes at:</strong></div>
<p><a href="http://www.facebook.com/ElectroluxUK" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.facebook.com/ElectroluxUK');">Facebook.com/ElectroluxUK</a></p>
<p><strong>For further information, images and interview requests please contact:</strong></p>
<p>Emma McSweeney 0118 9760030</p>
<p><strong>Email:</strong> emma@dmcpr.co.uk</p>
]]></content:encoded>
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		<title>Futuristic Design Lab concepts to feature at Grand Designs Live in May</title>
		<link>http://newsroom.electrolux.com/uk/2013/04/30/futuristic-design-lab-concepts-to-feature-at-grand-designs-live-in-may/</link>
		<comments>http://newsroom.electrolux.com/uk/2013/04/30/futuristic-design-lab-concepts-to-feature-at-grand-designs-live-in-may/#comments</comments>
		<pubDate>Tue, 30 Apr 2013 13:33:00 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Design Lab]]></category>
		<category><![CDATA[Innovative products]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[design competition]]></category>
		<category><![CDATA[Electrolux]]></category>
		<category><![CDATA[Electrolux Design Lab]]></category>
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		<description><![CDATA[Electrolux Design Lab is delighted to be welcomed back to Grand Designs Live for another year, giving visitors an insight into how we could be living, cooking and socialising in the future.]]></description>
			<content:encoded><![CDATA[<p><strong>Electrolux Design Lab is delighted to be welcomed back to Grand Designs Live for another year, giving visitors an insight into how we could be living, cooking and socialising in the future. From 4-12 May visitors to the show can view 2012’s Design Lab appliance concepts in the Eco-Tech House at the ExCel in London.</strong></p>
<p>The Eco-Tech House will be kitted out with the latest green high-tech systems and appliances for your home. These appliances not only look incredible and make life easier but also save money, electricity and energy.</p>
<p>Zanussi will also be showcasing Heat pump technology for the very first time at the 8-day event. The Zanussi ZTH488 tumble dryer will be displayed in the Eco-Tech Kitchen alongside the Design Lab concepts.</p>
<p><strong><span style="text-decoration: underline">Inside the Eco-Tech Kitchen</span></strong></p>
<p><strong>Impress designed by Ben de la Roche</strong> <strong>from Massey University, New Zealand</strong></p>
<p>The Impress refrigerator does not refrigerate when there is nothing in it and uses less power the fewer items are pressed into it. It won’t waste leftovers, it won’t waste space and it will save more money thanks to its efficiency.</p>
<p><strong>Memory designed by WenYao Cai <strong>from </strong>Guangdong Industry Technical College of China</strong></p>
<p>Memory is a coffee maker that uses hand print recognition to make the right cup of coffee for the right person. Whether you want weak, medium or strong coffee, Memory will remember every time. You tell it what you want, it scans your hand and the next time you want that exact same cup of coffee Memory is ready and waiting to serve it to you.</p>
<p><strong>ICE by Julen Pejenaute from Universidad Politecnica de Valencia, Spain.</strong></p>
<p>ICE can be used as a basic lamp with adjustable brightness or colour to fit the mood of any dining occasion. But also when placed above any cooking or dining area ICE can scan its surroundings and assist the user in creating the best meal to suit any occasion. ICE can scan ingredients you’ve already chosen to cook and give suggestions on meals that can be made from those ingredients. The user can also access a vast database of recipes and ICE will guide you every step of the way.</p>
<p><a href="http://www.electroluxdesignlab.com/" onclick="javascript:pageTracker._trackPageview('/uk/outbound/article/http://www.electroluxdesignlab.com/');">www.electroluxdesignlab.com</a></p>
<p><strong>For more information or media enquiries, please contact</strong></p>
<p>Emma McSweeney or Christina Lenton 0118 9760030</p>
<p>Email: <a href="http://newsroom.electrolux.com/uk/2012/02/06/wired-magazine-reviews-the-aeg-a-modo-mio-favola-in-its-crema-of-the-crop-feature/emma@dmcpr.co.uk" >emma@dmcpr.co.uk</a> or <a href="mailto:christina@dmcpr.co.uk">christina@dmcpr.co.uk</a></p>
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