Electrolux Newsroom Asia Pacific

Category: Campaigns and Events

Electrolux launches Social Food Swap in Singapore to reduce food waste

How much food did you throw away yesterday? It may not be much, but it contributes to Singapore’s food waste problem, which hit a high of 809,800 tonnes in 2017 . Households have been cited as a major source of food waste. A household waste study by the National Environment Agency (NEA) found that food […]

Electrolux unveils Taste Platform powered by SideChef

Electrolux in Asia Pacific today announced a strategic partnership with the smart recipe platform SideChef that will be powering the leading global appliance brand’s new digital Taste Platform, starting with the Electrolux Life mobile app. Announced at RISE 2018 conference, this first-of-its-kind partnership will allow Electrolux and SideChef to pioneer innovations together to build smart kitchens of the future.

Electrolux and Midea launch AEG brand in China

The brand was officially launched at the Appliance & Electronics World Expo in Shanghai on March 8, at an event attended by senior management of both companies and hundreds of guests, media and industry professionals.

Electrolux Malaysia launches initiative to address Food Waste at Home

In line with the findings of the Electrolux Asia Pacific Food Waste at Home Survey, which indicates that 77% of Malaysians waste food at home, the company will launch “MY Happy Plate” campaign on social media to encourage Malaysians to be more food waste aware. For every three pledges to stop the wastage, Electrolux Malaysia will donate a “MY Happy Plate” food bundle to a family in need.

80% of households in Asia Pacific regularly waste food at home

Regional Electrolux Food Waste at Home survey shows that while most households view food waste as an important issue, less than half actually think about it in their own homes

Four kitchen design trends for the modern home

If you want to see what’s trending in modern kitchen design, look no further than the EuroCucina and FTK exhibitions. The former is an International Kitchen Exhibition while the latter is a related event featuring cutting-edge built-in appliance and cooker hood technology.

Asian design concepts that redefine home living

The votes have been cast, and 35 concepts from some the best young designers around the world have made it to stage 3 of the Electrolux Design Lab (EDL) 2014 competition.

The annual competition, which features “Creating Healthy Homes” as this year’s theme, drew close to 1,700 entries from 43 countries. The theme, which emphasizes sustainability and health in home living, has three focus areas for participants; Culinary Enjoyment, Fabric Care and Air Purifying.

Vote for your favourite healthy home idea at the Electrolux Design Lab 2014

The home of your future won’t just make living easier, it’ll make it healthier too. The Electrolux Design Lab (EDL) 2014  is underway, with up and coming young designers around the world submitting their visions for a healthier home. The annual competition, which features “Creating Healthy Homes” as this year’s theme, drew close to 1,700 […]

Cleaning robots, food printer and a breathing wall takes the top spots at EDL 2013

It’s been a busy day at work, but now that you’re home, it’s time to switch gears and let the appliances in your home take care of you.

Breathe easier with these concepts at the Electrolux Design Lab 2013

A fashion-forward wearable air purifier and a wall that changes the environment to replicate a happy memory are among the eight finalist designs at this year’s global Electrolux Design Lab competition.