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Electrolux Partners with the American Red Cross

Electrolux Partners with the American Red Cross for Red Tie Affair

Santa Monica, CA, April 20, 2012–For the third year in-a-row, Electrolux is a presenting sponsor for Red Tie Affair benefitting the Santa Monica chapter of the American Red Cross.

“We are thrilled to once again partner with the Red Cross for this event,” said Jack Truong, president and CEO of Electrolux Major Appliances North America. “Electrolux is dedicated to making everyday life easier and more enjoyable through our products—very much like the services the Red Cross provides to people in a time of emergency. We are proud to support the Red Cross in raising funds to support victims of disaster to help make their life a little bit easier during a time of great need.”

The company has donated a full kitchen and a full laundry suite of appliances for the silent auction in addition to its presenting sponsor donation.

Truong will attend the April 21, 2012 event along with Jeff Jesina, Senior Vice President of National Account Sales including; Lowes, Sears, Best Buy and Canada.

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