Electrolux Donates $55,000 in Cooking Products
Gift ensures needy families can prepare meals at home this holiday season
CHARLOTTE, N.C., Nov. 17, 2014 — Electrolux announced today the donation of a truckload of Frigidaire Freestanding Electric Ranges and Frigidaire Professional® 7-Quart Slow Cookers to help Charlotte area residents in need. Just in time for the holiday season, the cooking products were delivered to Crisis Assistance Ministry for distribution to needy families and individuals in the community.
In addition, each appliance will be complemented with a $50 gift card to enable recipients to purchase the ingredients needed to prepare a holiday meal. Electrolux and Food Lion together provided $6,300 in gift cards for the 126 deserving families, as both companies look to make holidays a little brighter for families in need.
“At Electrolux we know that a big part of the holiday season involves home-cooked meals enjoyed with family and friends,” said Leslie McCray, director, Community Relations. “That’s why we want to ensure that all our Charlotte neighbors and friends have the ability to prepare a meal this holiday season.”
“Electrolux is bringing immediate joy and relief to local families struggling to simply put food on the table,” said Carol Hardison, CEO of Crisis Assistance Ministry. “They know that working together as partners in service, we all prevent and end homelessness for neighbors in crisis.”
The donation brings the total value of the appliances donated by Electrolux to the community through Crisis Assistance Ministry to more than $700,000 since 2012. Crisis Assistance Ministry recently recognized the company’s charitable efforts in homelessness prevention by honoring them with the 2014 Community Partnership Award.
Electrolux currently employs 1,500 people across North Carolina. The company’s North American headquarters is based in Charlotte; a parts distribution center is located in Asheville and a dishwasher plant in Kinston.
Electrolux is a global leader in home appliances, based on deep consumer insight and developed in close collaboration with professional users. We offer thoughtfully designed, innovative solutions for households and businesses, with products such as refrigerators, dishwashers, washing machines, cookers, vacuum cleaners, air conditioners and small domestic appliances. Under esteemed brands including Electrolux, Frigidaire, AEG, Zanussi and Electrolux Grand Cuisine, the Group sells more than 50 million products to customers in more than 150 markets every year. In 2013, Electrolux had sales of $16.7 billion ($5.3 billion in North America) and 61,000 employees. The Electrolux North American headquarters is located at 10200 David Taylor Drive, Charlotte, NC 28262 in the University Research Park. For more information, go to http://newsroom.electrolux.com/us/.
About Crisis Assistance Ministry
Crisis Assistance Ministry is Mecklenburg County’s Lead Agency offering emergency assistance to impoverished families. Specifically, Crisis Assistance Ministry helps individuals and families facing financial crisis by: providing for basic needs with rent and utility assistance, clothing, household goods, furniture and appliances; fostering financial stability through partnerships, counseling, and support to give families the tools they need to move toward stability; and educating the community about the realities of poverty in Mecklenburg County. Visit them online at www.crisisassistance.org or www.facebook.com/crisisassistance to learn more about preventing homelessness and preserving dignity.
About Food Lion
Food Lion, based in Salisbury, N.C., since 1957, has more than 1,100 stores in 10 Southeastern and Mid-Atlantic states and employs more than 63,000 associates. By leveraging its longstanding heritage of low prices and convenient locations, Food Lion is working to own the easiest full shop grocery experience in the Southeast, anchored by a strong commitment to affordability, freshness and the communities it serves. Through Food Lion Feeds, the company has committed to provide 500 million meals to individuals and families in need by the end of 2020. Food Lion is a company of Delhaize America, the U.S. division of Brussels-based Delhaize Group (NYSE: DEG). For more information, visit www.foodlion.com.