Category: Marketing
20 July 2017 | Posted in: Appliances, Cooking, Design, Innovation, Kitchens, Marketing, News, Ovens, Refrigerators
Frigidaire’s virtual kitchen tours gives consumers a chance to experience the collection’s versatility in a variety of design settings CHARLOTTE, NC, July 20, 2017 – No matter your style, everyone looks good in black and now every kitchen can too. Today, Electrolux announced the launch of their new Frigidaire Gallery Black Stainless Steel collection, which […]
16 June 2016 | Posted in: Corporate, Marketing, News, Organization
Electrolux North America today announced that it will fully review its marketing and advertising partnerships to better align with changing consumer behaviors and position the company at the forefront of marketing innovation.
20 February 2013 | Posted in: Marketing
CHARLOTTE, NC, February 20, 2013 – Planning an at-home star-studded soiree to screen and celebrate Hollywood’s biggest night? As most seasoned party throwers can attest, every great gathering starts with a laundry list of to-do’s. Luckily, entertainment and lifestyle expert Raina Seitel now reveals her secrets to perfect parties. The Electrolux Front Load Washer – […]
20 September 2012 | Posted in: Appliances, Corporate, Innovation, Marketing
Campaign Celebrates the American Icon’s More Than 90 Years of Innovation CHARLOTTE, NC, September 20, 2012 — Frigidaire, an iconic American household appliance brand, today announced its first television advertising campaign in decades. The campaign will highlight the brand’s legendary innovations, which began more than 90 years ago and continue today. In addition to the […]
9 July 2012 | Posted in: Appliances, Corporate, Floor Care, Innovation, Marketing, Small Appliances
Nearly 65 percent job growth since 2010; hiring ahead of schedule
Tags: Anniversary
20 April 2012 | Posted in: Awards & Recognition, Marketing, People & Management
Electrolux Partners with the American Red Cross for Red Tie Affair Santa Monica, CA, April 20, 2012–For the third year in-a-row, Electrolux is a presenting sponsor for Red Tie Affair benefitting the Santa Monica chapter of the American Red Cross. “We are thrilled to once again partner with the Red Cross for this event,” said […]
Tags: CSR
10 June 2010 | Posted in: Appliances, Awards & Recognition, Energy Star, Innovation, Marketing, Trends in Homes
Electrolux Major Appliancese North America receives EPA’s 2010 Energy Star award for excellence in Energy Star promotion.
Tags: Awards, Design, Energy saving, Energy Star, North America, Sustainable homes, Washer